Rusty ism’s

I picked these up over the years. I’m not sure where I heard them all originally. These are mostly common sense but as someone once said “common sense is not so common.” I don’t know if they’re helpful to everyone, but they may help you understand how I manage and train… I hope so.

  • God gave us two ears and one mouth, we should listen twice as much as we talk. (That one was my Dad’s)

  • Praise equals reprimand.

  • Error on the side of generosity

  • Inspect what you expect.

  • Customer satisfaction starts with employee satisfaction.

  • You can’t mend what you can’t measure.

  • Is the dog waggin’ the tail or is the tail waggin’ the dog?
  • Director of first impressions – Your Greeter.
  • Big egos have little ears.
  • Born on third base and thought you hit a triple.
  • A year from now you’ll wish you started today.
  • Frog Rule – If you have to eat a frog, don’t wait too long, eat him while he’s small and you can swallow him down whole. If you wait, he grows into a big frog and you have to eat him a bite at a time. YUK – Gross! And if you must eat two frogs, eat the big one first.
  • Train people well enough so they can leave. Treat them well enough that they won’t want to.

10 THINGS THAT REQUIRE NO TALENT !

  • Being on time

  • Work Ethic

  • Effort

  • Energy

  • Body Language

  • Passion

  • Doing Extra

  • Being Prepared

  • Being Coachable

  • Positive Attitude

Products

We work with multiple products and companies that will add value to your services.

PowerSports

Quick and easy F&I Menu

A state of the art very quick and easy F&I Menu that can be shown in the Business office or even better can be sent remotely to every customer’s desktop, laptop, or iphone.

US Warranty

Extended Warranty

This is “hands down” the best coverage for the consumer and the dealer. It’s the best exclusionary coverage on the market with better terms and rates! Win, Win!

TLC

Gap Insurance

TLC is an industry leader in helping to protect customers against financial loss in case of a total insurance loss. It’s inexpensive and and has a high closing rate among customers.

ULTIMAR

Surface Protection

Customers love the opportunity to protect their “baby” and keep it looking new. Paint/Gel coat, Upholstry, Interior Microbial, and Ultra Shield to help with rock chip damage.

Cash Deals

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Inventory Control

  • Develop your core – For a simple ordering process and to maximize your turns per year and reduce and/or eliminate floor plan expenses.
  • Sell what you can See – Rotate inventory so as to have “AGED” inventory displayed to move!
  • Price to Move – Make sure to discount aged boats first.

Titling

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